Category: Portfolio

  • Is the media industry open to non-native English speakers in the U.K.?

    Is the media industry open to non-native English speakers in the U.K.?

    As a mature student and in my second language, I recently graduated with first-class honours in Journalism. I was over the moon for such achievement, and straight away after graduation, I started applying for any job in  Journalism, communication assistant, copywriter, P.R. assistant, etcetera.

    I attended so many job interviews, but all the time, the result was always the same.

    “Sorry, but I can hear your accent in your writing.” Or “Yes, there is the potential; however, you are not a native speaker.” I have also been asked: “Are you sure that you are willing to work?”

    Soon, all my hopes to become a professional writer crashed into reality, that is; The media industry in the U.K. discriminates against non-native English speakers.

    I knew it was hard to find a job in the media sector; however, I did not expect an industry that should be multicultural to be so narrow-minded.

    I also applied to apprentice programmes, volunteering, and internships. The result was always the same; As soon they listened to me talk, they were unwilling to give me a chance.

     Employers concentrated on my accent and being an Italian rather than looking at my portfolio.

    In the beginning, women organisations were impressed with my work. When I offered my assistance, they would have taken me as long as I was not promoted on their website or, even worse, give a British girl my work name.

    From my personal experience, I have found that the worst were P.R. and marketing agencies. Now, I am not saying that everyone out there is no genuine employer. However, seemed suspicious to me that attending two job interviews per day, and no one, I mean no one, saw me as a valuable employee?

    So, why are they inviting me to all these interviews if I am not so good? Perhaps because a woman, not young, and Italian tick all the boxes, making them look good in promoting equality and diversity?

    Before making any assumptions, let’s see how the Journalism environment in the U.K.

    Who Journalists In The U.K. Are?

    Representation of Journalists in the U.K. ( Image Credit: Fred Kearney/Unsplash)

    A survey carried out by the Reuters Institute Report about journalists in the U.K. shows that 45% of journalists are females, which is considered a high rate compared with other professional industries.

    The gathered data reports that women are more likely to be employed part-time or freelance. Journalists employed by an organisation; have a higher proportion of women earning less than £2,401/monthly while men are more likely to earn over £4,000/monthly. However, the senior management is predominantly male.

    According to the report, journalists’ political stance in the U.K. indicates that half of the journalists have left and central political views. The other half is split between the left and the centre; although right or centre, political beliefs increase with the development of responsibilities.

    A very interesting figure is the diversity rate of journalism in the U.K.

    The NCTJ report 2018 estimates that 90% of journalists are white.

     Considering that most journalism employment comes from London, or urban centres, with significant ethnic minorities, non-white journalists are discriminated against from the industry.

    U.K. Census data shows that the most underrepresented are black Britons, who are the 3% of the population; however, only 0,2% is employed in journalism.

    The Asian Britons group makes 7% of the population, but just 3% are journalism. Ethnicity discrimination at work is in third place for the nature of discrimination before gender and age.

    A freelance writer and financial journalist said: “I have had my fair share of bad experiences, but I won’t judge the whole industry based on a bad experience that I had.

    “The industry has its fair share of the challenge as well but also have many benefits, so it works for me.”

    A Muslim magazine Editor said: “I once applied for a job, and I was rejected the first time. When I used an English sound name, I had offered the job interview.”

    Are Uk employers Discriminating Against Non-Native Speakers?

    One Of My Job Application For a Copywriter Position.

    When I started applying for jobs straight after University, I understood that employers did not trust my skills, especially my language, even if I took A levels and a university degree in this country.

    I had the feeling that I was not taken seriously. For example, during a job interview for a well-known market agency, my interviewer made fun of the books I had in my background and about my ability to read in English.

    Another time, being interviewed for a social media role from a famous clothing brand, they asked me how do I correct my spelling grammar.

    I have explained that as a professional writer, I work alongside an algorithm pontifying that even in my mother tongue, I would have used it because you want to deliver the best.

    Obviously, they laughed and after half an hour, arrived an email, saying that I was not successful in that position, for no particular reason.

    An experiment carried out by the GEMM project involved varying minorities backgrounds.

    False job applicants applied for 3200 jobs, holding their skills, qualifications and work experience.

    The majority group; were from Western Europe and the U.K. this group received positive responses from employers.

    While for ethnic minorities having identical resumes and cover letters needed to send 60% applications more to receive as many call-backs as the majority group.

    Black Caribbean, African, Indian, Pakistani and Chinese groups – experienced significant discrimination.

    British employers treated minorities of European background relatively fairly; however, this was before the Brexit.

    According to the GEMM report, concerns from employers were: poor English language fluency and imperfect recognition of foreign qualifications.

    All minority applicants were British-born or had arrived in Britain at the age of six, with  Education and training completed in Britain. This information was notified in the cover letter and CV, written without any spelling mistakes.

    What Does the Law Say About Discrimination In The U.K.?

    The Equality Act 2010 protects employees from unfair treatment. ( Image Credit: Ehimetalor AKhere Unuabona/Unsplash)

    Journalists in the U.K. are protected, like other workers categories.

     Equality Act 2010 protects you against any discrimination in the workplace at all stages of employment.

    More information about rights and the Act can be found on EOC.

     It is crucial to know your rights and protect yourself when you apply for any job or when in your workplace.

    For that, the National Union of Journalists – NUJ is the voice that protects journalists.

    The Union also covers freelances, P.R., writers, and anyone who works in the media sector. Join in the Union it is also beneficial for promoting diversity, tackling prejudice and under-representation of minority groups. The NUJ is not affiliated with any political party. 

    A spokesperson of the NUJ said: “If you are a member of the NUJ and are discriminated against as part of your work, the Union will take up your case and challenge this with the employer, taking legal action if appropriate.

    “This year alone, the Union has netted more than £5.5 million for its members and the awards for damages from unfair dismissal, wages, and discrimination claims amounted to more than £1.4m.”

     The NUJ supports collective action in the workplace to ensure that discriminatory practices are called out.

    Subscriptions are salary-based, and lower-paid members in any sector can use the reduced contribution rate of 1% of their taxable income. This is £12.00 a month (£144 a year)/€12.60 a month (€151.20 a year)

    Here is how to join the Union.

  • Northern Power Women- Not Only Networking Also Opportunities For Business Growth In The North Of England

    Northern Power Women- Not Only Networking Also Opportunities For Business Growth In The North Of England

    Simone Roche MBE, CEO and Founder Northern Power Women.

    Northern power women organisation aims to step up gender diversity in the North of England. With over 150 leaders and influencers, Northern Power Women seeks business growth opportunities for members creating powerful campaigns across the country. Teesside University is part of it.

    When I came across Northern Power Women for my final project, I understood Simone Roche’s vital work in gender equality. Simone is the founder of NPW and Awarded 2018 Queen’s birthday honours for services to gender equality in the North of England.

    Not only in inspiring more than 60,000 individuals, part of the NPW` community, but it means opportunities to create business growth in the North of UK’s

    Among partners of NPW, there are big names such as Teesside University, Durham University, The Co-operative Bank, and Liverpool Football Club, to name a few.

    Although opportunities are open for small business as well as paying attention to gender equality and diversity.

    Simone Roche, interview with Simone- Photo courtesy of Simone.
    Simone Roche, interview with Simone- Photo courtesy of Simone.

    What Norther Power Influencers Do?

    The many solid leaders and influencers of NPW communities spread the message with dominant campaigns, giving their time and passion.

     For example, with the ‘Power of Women book‘ campaign, Professor Jane Turner OBE DL, Pro Vice-Chancellor (Enterprise and Business Engagement) at Teesside University.

    The campaign aims to raise funds to create a luxurious, limited-edition book. The campaign can be followed on social media via Instagram at @pow_campaign or Facebook.

    The book profiles titled `Changing Our World` tell about the stories of 100 powerful, inspiring women across the North, including Newcastle, Leeds, Hull, Sheffield, Manchester and Liverpool; women whose careers space every industry, from
    STEM, finance and medicine, to law, fashion and finance. The book will be delivered to more than 4,000 corporate businesses and over 1,000 schools in the North.

    Northern Power Women logo- Photo cortesy of Simone.

    Norther Power Women for Businesses.

    If you are a non-profit organisation, a small business, or even a global trade, in that case, you should engage with the Northern Power Women network to help your company to reach your business goals effectively and being part of such outstanding initiatives.

    The network is free to join and with no need; simply sign-up for the website’s newsletter. You can choose if you work as an organisation or as an individual. When you access their services, I have listed them below.

    NPW Podcast manifesto- Photo courtesy of Simone.

    Northern Power Women Aawards.

    Annual awards that celebrate business women’s achievements across the Uk’s North.

    This year double celebrations for the Teesside region as awards went to Middlesbrough-based charity, Halo Project, run by Yasmin Khan, to tackle domestic abuse and sexual violence. And to Bianca Robinson, CEO of CEO Sleepout UK charity organisation named joint winners of the One to Watch category.

     Dragons’ Den star Sara Davies, founder and creative director at County Durham firm Crafter’s Companion, was named the Outstanding Entrepreneur.

    Best Businnes Podcast- Photo courtesy of Simone.

    Mentoring Programe

    It is an excellent mentorship service. You can find talented, solid business women who are happy to share their skills, advice and support others on their business journey.

    Power Platform

    My favourite service. Through the dashboard of the power platform, you need to register first, and then you can create your account and complete your profile and develop your hub. The platform will suggest connections and browse your network. You can also access many other sessions in the dashboard that you can join in, for example, coffee break mentoring. I love it. 

    NPW Award night- Photo courtesy of Simone.

    Weekly Podcast

    Hosted by Simone Roche MBE and award-winning, former BBC broadcaster, Sam Walker, to discuss and debate business with inspiring speakers. All of their podcasts are produced by the audio broadcasting company What Goes On Media.  

    BE Heard

    It is a platform to have your voice heard in the media. Whether you are or not a media in the media field. It is targeted at equalising diversity within the media industry. This platform is an opportunity for speaker agencies and event bookers to represent their show/event/podcast. 

    Just sign up using your email address, then start building your profile listing your experience and expertise.

    Simone Roche, Royal Navy Honorary Officer- Photo courtesy of Simone.

    Project Women asked Simone Roche, Ceo and founder of NWP, a few questions about the organisation and how to empower businesses in the North of the U.K.

    What are the benefits for a business company to invest with NPW?

    “By investing in a partnership with NPW, you highlight your authentic commitment to furthering gender equality. For six years, Northern Power Women has been hosting events

    “Such as webinars, awards ceremonies, Networking, and mentoring programmes, to create genuine connections and encourage women to put forward and support other women.

    “Working with NPW will showcase your inclusive agenda and help you unlock future talent. Another benefit to an NPW partnership is the scale and reach of our community.

    “We have over 10,000 followers on LinkedIn. On International Women’s Day this year, we reach an incredible 25 million impressions across social media. By aligning your business with NPW, you will get an engaged and reactive audience. We will promote you and your cause across new demographics.”

    Role models, 60.000 and still growing- Photo courtesy of Simone.

    Is Teesside University one of your official partners?

    “We recently partnered with Teesside University as part of our NPW Live event. We offered students the opportunity to connect with cross-sector industry professionals through carousel mentoring, enabling them to expand their network and get career advice. We also recently partnered with Teesside University to carry out some research around leadership experiences.”

    What are the programmes available for businesses/organisations?

    “Working with Northern Power Women is not just roll out a partnership and start ticking off the boxes. We do not use a one-size-fits-all model, but we build a plan that will benefit people, the community, your brand and your purpose.

     “We understand that each one company is made up of different people with values. We commit the time to ensure that your organisation’s unique traits are promoted in your work with us.”

    Is Be Heard Platform for everybody?

    “We want everyone to use this platform regardless of whether they’ve had previous media training or experiences to have their voice heard in the media.”

    NPW teet about women award night- photo courtesy of Simone.